Like many entrepreneurs, Nick Woodman, founder of GoPro, wanted more from his life than a gray office cubicle and a sinking feeling come Monday morning. He wanted a purpose; engaging, motivating work. This is his inspirational story. 

“When I got out of college, I gave myself ‘til I was 30 to invent a product. If I couldn’t do it by then, I would just get a real job. And that fear – fear of a real job – motivated me as an entrepreneur.”

Members of the First Candidate community will know that we hate the term ‘job.’ Guys like Nick – who love what they do and are passionate about the actions that earn their income – don’t have jobs. They actively avoid them, because jobs are menial, fruitless, and unengaging. Work on the other hand? Well, that’s something worth getting out of bed for. 

We all know that finding your passion, the thing you want to spend the rest of your days doing, isn’t easy. Nick had two failed startups under his belt (the second lost a disheartening $4million before it went bust ) before the idea for GoPro even began. Taking a chance on that idea, especially having already experienced failure, proves just how dedicated this entrepreneur is to the concept of work over jobs. And in committing to his dream, he not only succeeded in creating meaningful, inspiring work for himself, but for the 1500 people his company now employs. 

First Candidate exists to help you do the same. So, what are you waiting for? Get out there, discover your passion, and create work, not jobs!